More than 'Caitlin Clark Effect' Driving Women's Basketball Boom - Yahoo Sports

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This is not just a Caitlin Clark story. That’s what ESPN VP of brand strategy and content insights Flora Kelly said, having studied the data around the Iowa star’s ascendency. Yes, Clark has become a dominant force on and off the court: selling out arenas, signing massive brand deals, and becoming the face of college …
This is not just a Caitlin Clark story. That’s what ESPN VP of brand strategy and content insights Flora Kelly said, having studied the data around the Iowa star’s ascendency. Yes, Clark has become a dominant force on and off the court: selling out arenas, signing massive brand deals, and becoming the face of college …
This is not just a Caitlin Clark story. That’s what ESPN VP of brand strategy and content insights Flora Kelly said, having studied the data around the Iowa

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